TAGLINE

My tagline is a slogan that I completely thought up myself, it has meaning and truth behind it. I hope people read it and think that they can believe in themselves and love who they are as an individual, being different is perfectly fine especially now in the world. People have become more open about who they are, how fashion speaks to them and how you can express yourself. This is why I came up with my tagline. There’s no need to copy what you see when you are great being who you are. Winter Olympic Games that brought its tagline to life, ‘DigitAll, Everyone’s Invited’. With this as the main brief, design and communications company, Imagination (USA) Inc., created an environment at a Winter Olympics pavilion that could be used as a meeting place for athletes and the public, and show off Samsung’s wireless technology capabilities. A tagline is to invite the customer in, it’s also who you are and who you will become as a brand. It is important that your tagline speaks to your customers and set you apart from all other companies. Your tagline will also help you advertise. Advertising has always been the most high-profile way of making us aware of a brand, from the early days of daubed shop-signs to internet banner advertising and advertorials in print, on TV and on the radio. Advertising is very important if you would like to experiment on how to get the word out of your brand. Using your tagline will definitely help, you can create commercial ads, magazine ads, and even pop ups.

Style Yourself
Anyone can do fashion by mimic, but style is what sets you apart.

five key talents

Having a creative mind is definitely a talent that I like to mention. I know I am able to see things that other people may not. I can really make something amazing in a creative perspective. Once I am truly dedicated, I can create and continue on creating great things.The audience is the most important and relevant person for a brand. It is crucial that the graphic designer understands it. Since kindness comes naturally to some people, one being me, I completely consider this as a talent. You must always be kind to people, no matter the circumstances and hold your composure, I have always been great at being kind. To engage, the designer must understand how the audience will be interacting with the brand and its environment, the consumer’s frame of mind, as well as what the brand is ‘saying’. Then the customer journey must be scripted to apply to different forms of media, managing the consumer experience of the brand at every point – the retail experience, the product itself, the service, the phone contact, the brochures, the posters, the price and the follow-up customer care. Scripting the brand experience offers huge opportunities for creative scope and innovation. I am also a team player, when starting a brand you need to be able to accept what the brand needs, which involves criticism and different opinions. As an individual, I am able to accept what others say, and I can accept opinions and let people be involve.

What are you particularly gifted at delivering?

I am gifted at delivering my complete attention. I will be able to work with a group, on my own, and with the customer to deliver all that is needed. Good design happens when teams work well together, including having an excellent relationship with the client. Just like I said, I have creativity, and its at its finest when you are able to receive input from someone else's perspective. You need to be able to take well what is being told to you and take it into consideration. “With a product brand you can spend 75 per cent of your time, money and energy trying to influence customers and 25 per cent on everything else, while with a service brand you have to spend at least 50 per cent of your time and money influencing your own people. In order to get an effective service brand, people have to be taught to live the brand they work with” As someone, whom can be extremely dedicated, I will make sure my brand is the best it could be, it will be organized and professional. I am gifted at keeping things in order and having a set structure of how things should be. I can be great at responsibility because I can get things done at a timely manner. There is no magic formula for working on branding projects. The best work happens in small cohesive teams where everyone has a full understanding of the job and its goals.

talents and qualities you do best and enjoy doing the most.

My top five talents and qualities will be how dedicated I am to what I do. I am devoted 100% to everything I do, hoping that my hard work will one day pay off. I love how I am so kind-hearted and try to look at the positive side of all obstacles.Other brands may simply be ahead of their time with trends: there are many brands that have failed by basing growth around too small a market of ‘early adopters’ – the people who invest in new technology because they enjoy being the first to own it. I hate to have a big head, but I enjoy being unique and different, I personally love to have things that other people do not have because as a brand, I want to have the best of the best, and be the first to have it. When items are brand new, people don't want it until everyone has it. I am also a great organizer, I am able to keep everything in place so it is easy to find. If an acquired brand is to remain the same, the challenge for the designer is to ensure that it remains true to its original philosophies and principles – that is, the qualities that make it worth buying in the first place. I will make sure that my brand has value and always remain with value. I have an eye for things, I may not always show my creativity, but my creativity is something I enjoy having. Just the fact that I am able to create something amazing is what motivates me to continue and pursue a life that will make me better.

Talents

As a kid and my younger youth, I would say that I have honestly never known my talents; even now I wouldn't think I have any. I can’t sing, I can’t draw, I can’t do make-up, I am not great at perfecting hair, I am not the smartest at math. If anything I can make a list of what I am not good at. I have always had difficulties at finding out what I am good because I have never known and I am definitely not sure of myself. I would love to say that I am great at being a friend. The aim of a partnership is often to involve employees and offer the company’s expertise and talent to that partnership rather than pure funding.  I have an amazing mind that requires me to remember what most people cannot, I am able to multitask and finish more than one thing, I am able to work under pressure and I can think of solutions for problems that other people can’t seem to figure out. In response to a multi-channel, diverse world, more novel approaches to advertising have been developed. Ad agencies now apply their talent to other media beyond billboards and TV, to include events, online advertising, sponsorship, ambient media and guerrilla or ‘buzz marketing’ – high-profile event marketing that creates excitement. I would love to finally understand and be certain at what I am and could be great at, I would like to believe that once I graduate, I will finally be able to know that my career is what will tell me that I am amazing at what I do and I can navigate through different departments because I am stupendous.

 

Passions

I am very passionate about helping others and making their days much better. I like to know that I was able to bring a smile to someone’s stressful day. Little things that can change someone’s perspective in life are things that make me happy; things like these are what I am passionate for. The key to success is an emotional link between the brand and its audience – and a great idea. The brand should offer differentiation, based on an understanding of what the audience wants, and a passion and belief in the product or service. For my company, my passions involve bringing happiness to people; give them hope because they were able to afford a product that they once couldn't. My passions for my company will be bringing new merchandise because of my love for handbags. I love seeing handbags of all sorts of colors with different textures and sizes.  “Business and consumer audiences should not be targeted differently. Instead, you need to analyze the relationship. Consumer brands may have more of an intimacy or heartfelt connection with the customer, such as someone who has a passion for Nike trainers. But a business brand has a different type of emotional connection – this could be aspirational or achievement-related to help people improve in their work. Since I have a passion to motivate people, to make them happy, to help them believe in themselves I will be helping my business and customers grow.

Core Values

Every brand project will have a history and it’s important that the designer understands a brand’s origin. It could be created from an acquisition, a merger, the result of a rebrand or a new addition to a family of brands. Core values are what make a brand successful, without core values, you won’t know how your brand should run. The values will help know if the organization is on the right path or not.  My core values will be:

• A commitment to sustainability and to acting in an environmentally friendly way. It is important to me that my customers are treated with respect and in a friendly matter, if I want them to come back, they will have to be treated with amazing customer service.
• Loyal. My customers will know that we will always be loyal to them by making sure my store is updated with new products as much as possible.
• Reliable. Customers will know that they can rely on us to get their handbags; they will always be taken care of.
• Educated. My employees will always be educated on the handbags that we will be selling. They will know the designer and how we got it.
• Respectful. Everyone will be respected no matter what the circumstances are.
• Pursue growth and learning.
• Be Honest

Brands don’t just arrive out of nowhere. They are the product of a company ‘vision’. Although making lots of money is a vision of sorts, it is not exactly specific. Any successful brand needs to be part of a clearly defined set of objectives. Good objectives are often described as ‘SMART’: Core values will help my company grow and be successful; we will define what is right for the company to make sure it is excellent.

Primary Product

The type of service I would be providing is a fashion boutique where people can come in and buy amazing products for a lower price. My specialty product will be all kinds of designer handbags; they will vary from Chanel, Michael Kors, Fendi, and Louis Vuitton. Hand bags have become a woman’s greatest accessory to any outfit. It’s definitely someone’s way to make a fashion statement. For some people, the love of handbags isn't that hard to notice but not everyone can afford a designer bag for the regular price. At my boutique, you can have the designer bag and still have some money left over. So what is the difference between a product and a brand? Basically, a product (or service) is the thing that you buy and use. The brand is the promise of something. That something is intangible; it could be a guarantee of quality, a sense of prestige, or of heritage. Brands also offer a differentiating factor that makes it easier to choose between the many competing product variants. To give a few examples, running shoes are a product, as is shampoo. Coffee, cars, digital music players, hotels and insurance are all products too. This idea has obviously already been thought off, but stores that provide designer items do not have that designer feel. Many products now have a broad range of standards and similar features or, in other cases, the service or product may have become a commodity competing on price and quality. Some fundamentals have not changed – people can choose simply on price, availability and location – but where competition and choice exists, the brand matters. If you go into a Louis Vuitton store, or Michael Kors you will automatically notice the type of store it is. Not only are you purchasing an item for the brand, but people also enjoy that experience they receive when going into a store. My boutique will give customers that designer feel for a cheaper price.